✨ Step into Tradition with Raas & Co. — Discover beautiful Dancewear, Traditional Wear & Cultural Essentials, made to celebrate your style and heritage. ❤️
✨ Step into Tradition with Raas & Co. — Discover beautiful Dancewear, Traditional Wear & Cultural Essentials, made to celebrate your style and heritage. ❤️

Our Story

About Us | Raas & Co.
Our Story

Tradition in every thread.

Raas & Co. creates classical dancewear and ethnic fashion rooted in Indian craft — bringing together artisan-made fabrics, stage-ready tailoring and the movement needs of real performers.

Artisan Made Custom Sizing Authentic Fabrics Made for the Stage

It began backstage — with a borrowed costume that never fit quite right.

The beginning of Raas & Co.

How Raas began

Made for dancers, not just display.

Raas & Co. was founded by a Bharatanatyam dancer and a third-generation weaving family with one clear purpose: to create costumes that honour classical traditions while allowing performers to move freely on stage.

Our pieces pass through artisan partners across Kanchipuram, Sambalpur and Varanasi before reaching the tailoring studio, where each costume is cut and finished with performance movement in mind.

40+ Dance schools
12 Weaver clusters
5k+ Costumes stitched
Why trust us

Made by people who understand the stage.

Authentic Fabrics

Kanjivaram silk, Sambalpuri cotton and real zari sourced through traditional weaving clusters rather than printed imitations.

Dancer-Fit Tailoring

Costumes are stitched to individual measurements with movement allowance for aramandi, chauk, chakkars and stage performance.

Trusted by Gurus

Raas & Co. works with dance schools and academies for arangetrams, annual productions and festival performances.

Thoughtful Alterations

We focus on achieving the right fit and support alterations where needed, because stagewear needs to move with the performer.

How we work

From tradition to performance.

Every custom costume follows a simple process built around the dancer, the dance form and the final performance.

01

Choose your dance form

Select from Bharatanatyam, Odissi, Kathak or Rabindrik styles and choose the colour, fabric and overall look.

02

Share your measurements

Measurements are confirmed before stitching so the garment is planned around your body and movement requirements.

03

Receive it stage-ready

The finished costume is prepared for performance so you can focus on the stage instead of worrying about the fit.

Craft & culture

Indian craft, carried forward with purpose.

Raas & Co. is not only about costumes. It is about preserving the visual language of classical dance while making it practical for today's performers.

From fabric sourcing to tailoring, our approach connects traditional craft communities with dancers who continue to keep these art forms alive.

What we care about

Every decision is guided by authenticity, movement and respect for the traditions behind each dance form.

Respecting traditional silhouettes and textile heritage

Working with artisan and weaving communities across India

Creating stagewear that supports real movement

Helping performers feel confident from rehearsal to performance

Find something made for your next performance.

Explore Raas & Co.'s collection of classical dancewear, stage essentials and ethnic fashion.

Explore the Collection →